Outsourcing SMO
Search Media Optimization / Outreach has become one of the most popular traffic building activities to outsource. And paraphrasing comment on my previous post, when it comes to finding a qualified needle in a freelancing haystack SMO is even more challenging than SEO and others activities alike. First, a couple words on typical aspects of SMO, here are just a few things that you can consider:
- Building Twitter follower crowd and posting ongoing tweets to the community you’ve created
- Creating Profiles on Social Networks, generating “friends”, update of status / spam friends with info
- Creating SM advertising campaigns using follow / vote / fun tools
- Bookmaking the target using sharing engines such as StumbleUpon
- As well as traditional resources such as forums
Each of these activities present a fairly easily outsourced task, at least it appears to. For example you can create a mascot for you’re your service. That mascot can have its own twitter page. Using variety of available tools and offshore labor you can
eBook
The Pragmatic Outsourcer series consists of 5 volumes, each covering a different phase of the outsourcing process. Volume 1: Making the Decision is available today for your free download. Volumes 2 through 5 will be available during 2010.
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